Effective media creation of any type draws attention and as people are brought to the media, people pay in terms of the content itself or the associated advertising. There is revenue opportunities in the media that have harvested in Pakistan..
Movies are popular across the globe and with close to 2 billion people who watch Urdu/Hindi movies, it is a great market to create movies for an international audience. The idea is to create a forum and examine ways of finding the revenue models for movie making so that they can address a global audience and make it a career for a lot of people who want to pursue a career in move making. A visual course will be created to present the techniques and requirements that can make it a popular one. Indian movies have done that and shown that movies can be a big revenue maker..
This area creates entertainment and jobs for a reasonable number of people..
Movies have created icons like Hollywood and bollywood. Effort is this area can create a new identity for Pakistan and put it on the map for movies..
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