Project Categories




Advertising


Problem Statement:

Effective media creation of any type draws attention and as people are brought to the media, people pay in terms of the content itself or the associated advertising. There is revenue opportunities in the media that have harvested in Pakistan..


Type:

Forum.


Description:

the size of advertising is proportionate to the GDP of Pakistan. The current advertising focus is on local resources alone. The idea is to establish a think tank that would create a forum for advertising growth in Pakistan as well as extending it to lower cost channels and to create opportunities to advertise abroad to spur export market growth. The forum would also look at creating greater advertising resources and trained professionals as well as raising it to international standards..


People Impact:

Advertising generates business and assures that products and services information reaches to all consumers. This will create a greater number of jobs in this sector as well as promote business..


Financial Impact:

Business growth is always coupled with growth opportunities local and abroad..


Domestic Jobs:

30000.


Foreign Jobs:

30000.


Domestic Market in Rs:

3000000000.


Export Market in Rs:

3000000000.



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