Pakistan does not have a robust food processing and food preservation industry. This is the area that is suitable for micro and small level business. It also has very low capital requirements, but, the key is to learn from international market and bring in international standards in order to establish it on solid foundations..
canned food has extended shelf life and it allows creation of food items and sale that suits our economy. the idea is to create a course in the art and science of food canning. It will orient on international standards and methods. The course will also attempt to develop a small food packaging model that will allow canning in a small scale with local materials in a low cost way. The core emphasis is to look at it from a product perspective and create international style, packaging, quality and pricing. The visual course will also look at how the products are developed, targeted and marketed, It will also look into the supply chain structures and how they can be leveraged to move Pakistani products..
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