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Yogurt Smoothie production


Problem Statement:

Pakistan's agricultural sector is still being run using antiquated technologies. It is also the one that affects 70% of Pakistan's population. It can benefit greatly from introducing new technology and products that could create more fiscal opportunities for the rural area..


Type:

Reseach & Proof 0f Concept.


Description:

Yogurt or dahi and products like Chhach or Yogurt with fruit smoothies have become the staple food in the west. Taking these age old ideas and using microbiological knowledge to create these products in packaged form will yield tremendous money making opportunities in the local and international market. Non ethnic marketing of Lassi and other flavored drinks like frozen milk with nuts can gain quick acceptance internationally and create valuable foreign exchange earnings. Development of the products and feasibility reports should be done o launch these products in a large scale. The idea is to use microbiological techniques to establish the scientific foundation for these formulations and establish the effectiveness in a scientific discipline..


People Impact:

Goal setting and working towards the goals in the agricultural sector is important as it affects 70% of the country's population..


Financial Impact:

Goal setting and working towards the goals in the agricultural sector is important as it affects 70% of the country's population..


Domestic Jobs:

30000.


Foreign Jobs:

30000.


Domestic Market in Rs:

3000000000.


Export Market in Rs:

3000000000.



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