The rural population does not have revenue making opportunities other than their primary occupation which does not earn them enough money and they are generally under employed..
Clay is generally locally available material and the project is to make clay art with attractive and modern designs that have a local as well as export market. Pots, vases, decorative pieces that are rendered professionally by adding patterns are done by a lot of nations specially Chinese and we need to take our cues from them to make clay and china products..
This has the potential of creating tens of thousands of jobs and value add to the overall economy..
Creating more value out of the existing by products will add new revenue streams to the local economies..
Domestic Market in Rs:
Export Market in Rs:
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