Pakistan offers a unique situation where allopathic, hikmat and homeopathic are practiced. There is such a big gap in help provision that it can use basic research in herbal medicine to create the foundational research and then use that for herbal supplements and their export. .
For herbal supplements it is important to have quality packaging specially a tablet or capsule that is preferably one a day in order to get acceptance by people. Liquid or bottled supplements are generally not acceptable for people. Packing of herbal formulations in capsules preferably with vegetarian or kosher capsules make it acceptable for people to us ethem. The idea is to encourage people to develop formulations in world standard packaging so that they appeal to an international market rather than a limited local market. .
This is a huge global market and it offers substantial incentives to capture and create jobs in the area..
Herbal is a huge global market that is $ 8 B in size. If we can capture just part of the market it would be a big opportunity to create jobs..
Domestic Market in Rs:
Export Market in Rs:
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